TY  JOUR
TI  PLANNING AND MANAGEMENT OF THE COMPANY’S MARKETUNG ACTIVITIES
KW  marketing
KW  marketing activities
KW  management of marketing activities of an enterprise
KW  planning
KW  innovation
KW  plan-scheme of innovative activities in distribution and sales policy of marketing
JO  Russian Journal of Management
AU  Tsybulskaia, L.A.
AU  Egorkina, T.A.
AU  Elistratova, A.I.
AU  Semenov, M.V.
PY  2025
IS  13
PB  Publishing Center RIOR