@article{DASHKOV2026end-to-end, author={DASHKOV, L.P. and Nabieva, A.R. and Karimov, B.N.}, title={End-to-end integration of ESG principles into the company's marketing strategies}, journal={Russian Journal of Management}, publisher={Publishing Center RIOR}, year={2026}, pages={395-411}, volume={14}, issue={7}, }